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The global economic downturn, the employment rate went down. Nevertheless, there are still people in the workplace, interview big ticket line head big bucks. If you are such a dirty word and made up his mind waiting for good people to refining your piece of “gold”, then, in the real world, most cases I am afraid you the opportunity to succeed no.

Is also an opportunity for people gold refining ah!

“Gold tried in the fire” while listening to great character, but does not prevent you respect what “life is short, by saddle horse,” this old children reason, right? Come on, you know, and you have to compete with the post 3000! Moreover, most of them also have “non-fighting capacity,” the talent. Thus, the decision did give the key issues essential to the transformation of representations – if only for five minutes for you to display their “talent”, apparently, not enough light has Obama eloquent, best dressed with his decent also be learn it.

The talent of horses through the saddle VS like a blue streak

If you’ve seen one of the world top 500 enterprises in the interview, there would no longer feel that dress is just a decoration of the crown. Interviewer in front of you, before you have seen no less than 50 and your qualifications rather, Sentimental rash, and no experience rookie. In fact, they graduated from Cambridge to you, or in which developed countries had gold plating is also uninteresting. The body thinks you are that sophisticated, actually has a very bad mouse gray wool suit, it will only allow them to gold in the reflective lens, the use of imperceptible eyes painted a big “fork” and even show you with eloquence There was no opportunity, they have open: “Thank you, we will notify you of the results.”

So you were kicked out of the competition team. Although, you may want to prepare the 5-minute interview by 5 pm, from saying “hello” in the face to the back of the English professional terms were in verse, but lost in the final set on that piece. So, “in vain” in the end who is said to listen?

“Gold tried in the fire” while listening to great character, but does not prevent you respect about “clothes make the man, horse saddle by” this old children reason, right? Come on, you know, and you have to compete with the post 3000! Moreover, most of them also have “non-fighting capacity,” the talent. Thus, the decision did give the key issues essential to the transformation of representations – if only for five minutes for you to display their “talent”, apparently, not enough light has Obama eloquent, best dressed with his decent also be learn it. You see, there are warlords the ability of words, it must first be willing to contribute to the ear is not?

Please, please respect the dress about this skill

Dress for success (piercing success), “Ugly Betty” Episode in the title in the first quarter. This scene, ugly Betty wearing her Mexican style, resembles a green cloak act recklessly Christmas tree stand to the top fashion magazine “Mode” of the marble stairs, with no editor to see the shadow, it was almost forces a small assistant “kick “back home. Although the story was still back the “theme” on, but it always ends for the flatter the common people, to win the ratings fabricated out of absurd comedy. Turn to real life, do you think Anna Wintor will be easy-going to bring a covered village atmosphere of the silly big sister put her in trouble at any time around it? Come on, she even wore a “blue skies” beautiful sweater girls could not stomach!

Of course, with the fashion magazine’s “taste” as a benchmark for the general public may not persuasive, you must be said that not taking it every one to learn to swim, you have to take people when Phelps training ah! However, in fact, pay attention to dress is not just a preparation already dedicated to the fashion industry personnel should have the basic qualities, it has gradually become a successful road opened to the first one stepping stone. This hurdle for newcomers to the rookie, may be compared with English two, four, six, eight … … level clearance more difficult to engage. Have you seen what post-doctoral, have done a free hand to study what color shirt will help shape the affinity of the interview you? So, big ticket began to fly without a head the same as a crash. For example, a small A senior just graduated from a state-owned enterprises to apply for the post, took his life by the people pointing the biggest expense, with 3,000 to buy a dress Ports, 1,000 yuan to buy a pair of high heels, by the way borrowed Lay a rich girl’s dormitory Chanel, determined to win in the interview. A result, the first round on the defeated. That hand side let it be known, “she added up the body line of the first month than I pay more than tripling our staff can be unaffordable so high.”

You see, dress does not seem a “go around” thing. Despite being only one and it arrived in one of the successful techniques should also be respected as a technology. It’s not just Yizhaobanshi’s “style and no substance” can be buttoned to. Otherwise, Hillary. This corner of Clinton fame child, also depends on how good a few stylists to “pay attention”, dare to run for president?

“I’m new in the interview process, do not care what brands they wear in the end, how much was spent, it will not care about the girl in the end is to wear trousers or skirts. Clean, neat attire is the person I look outside in focus. ”

Piercing the success of Gangster Return Weapon

IT Executives

You know, IT industry’s most cattle boss (Bill Gates) they are just a shirt and a pair of jeans. Obviously not wearing a fashionable concern to our industry. However, foreign companies, you should understand a basic truth, every day for a shirt, even if your closet is only 2.

Fashion magazine editor

I can attract young people, not those who are hanging on the body will fall into the trend, but not as popular around to really maintain style. Fresh from the side that a person with imagination, this is very important. The key, she is wearing is not really suitable for their own, do not blindly follow the people would be more attractive.

Leading advertising agency manager

Definitely not determine a person wearing the success of the foundation, but I will see it as a value-added potential employees. This usually does not play much role, but when a superior position when a vacancy arises, if there are two conditions on the scale of the hardware to compete, I would certainly not choose to wear dowdy that, even if her ability to work is strong. In other words, when you achieved some career success, but also means increasing the proportion of your social. In this way, wear becomes a person’s facade. At least you know how to distinguish between different occasions to dress, if you merged into the company-level executives, you can not go to the reception wearing jeans with peer social, right?

Communications planning director

Freshness a mock college students only made me feel contrived and a bit sophisticated. I do not understand why most young people would choose dark gray, or beige suits, with their fresh faces that is not dissonant. Should be left to one side too prudent accounting, administrative staff … … I wish I saw the interview students to maintain vigor and vitality of the side.

Electric Company General Manager

I am new in the interview process, do not care what brands they wear in the end, how much money spent, it will not care about the girl in the end is to wear trousers or skirts. Clean, neat attire is the person I look at the external focus. A person can only be good in their own food premise in order to have sufficient capacity to do the job. In addition, I feel steady, generous, may I have personal experience to deepen the impression.

Financial company executives

Of course, different jobs have different criteria for judging. Sales staff sure to pay attention to the class of neat appearance, because dealing with people, so clothing requirements will be higher, neat, capable of dressing may be more likely to generate trust working partners. If, on this basis can be certain fashion look, you can get more attention. Specific to the candidate, always wearing distinctive bright spots. At least, I will wonder how you in the end is a kind of person, so you have the opportunity to fight for their own greater good impression.

Publicity director of brand planning

Do not expose to simple. The last interview, a girl wearing gray suit left me a very good impression, for example, like Jil Sander that type. Tepid, it seems relatively calm.

Piercing the success of “old bird” problem one manifestation

A bank employee for 3 years

Perceptual point it should be worn. Warm would be more right, white shirt almost be the most insurance. Even if you wear business attire, it should also revealed a point of innocence, such as there is little jewelry show personality will get some more attention. Anyway, one bite, then put through the interview hurdle vest not later!

Female editor of a fashion for 2 years

Hardware conditions people already know, the interview is to look at reality. To face 500 can first find out find out, the interviewer is male or female. In front of female rulers, do not over-exposed it. Otherwise, even if you have to Tsinghua University to Pass a post-doctoral.

2 years of a secretary of state enterprises

According to my last brush down by a state-owned unit of experience, I still feel in the interview when the Secretary and the front and can not wear too blatantly. The last because my mom that I went Lv bag carry her, people would not dare to me that I so dry not long, they stay for six months and could not buy it in my hand that bag. You wear too much publicity, people think you have to look forward to how the salary in January 20000, in fact, if there are openings in the opportunity, I actually want to say “in January 2000 on the line ah.”

Six months in a foreign white-collar work

Work in foreign companies, there are several points that you need to know. Skirt length, preferably in the knee up and down 5 cm; shirt collar is best to open a deduction only; trousers, high waist design is best, and try to avoid such casual denim fabric; watch is important, you can wear a set of Zara’s suits, but please be sure to take Costly to install a famous watch (which is the company dress foreign label grade); In addition, for women, the high heels are another point, Flat and 4 Cunban should not, The basic models does fit the classic multi-purchase. And, very important point, is never dressed as a butterfly.

Know how to dress women have career future?

In the end Who naive to expect “a white, B cup, decorative lace trim bra” in five minutes to change their destiny? Dogmatic dress guide can provide only a theoretical possibility, the face of thousands of a Thousand Faces, which authority can not provide absolute guarantee of success dressed.

Submitted to the success of a bra on?

GOOGLE enter the “Dress for success”, immediately incite 120,000 search results, in addition to the edges of the gossip, abstracts, most of the work of guiding people to wear dress and selling of books, websites. In a called “dressforsuccess.com” website, and his party slogans increased with dark red font to remind everyone who comes here: You only get one chance to make the right first impression (you have only one left people with decent impression opportunities). Then, try to figure out in more detail, you’ll find here has been simply a detailed list of career wear “plan.” First official occasions, office, business travel, travel, reception, dinner … … all you can think a relationship with the work of the scenes are on their own characteristics, from fashion experts different dress code and the taboo. Then, one by one refinement to the work of different “species” in – lawyers, businessmen, young government officials, creative groups, IT elite … … However, this still is not finished, they are also prepared to shop web page corresponding to there is confusion on the dressing prospective elite of their all-round, one-stop service. If not personally see it, you must not understand how their services were “thoughtful”, in addition to a suit, shirt, shoes, ties … … these gracious guy even with the underwear you are given dozens of choice, that a micromanager, “intimate” in a moment, really has got people a trance the key to success. Well, if over-exaggeration to say, then, at least a successful wardrobe. But in the end Who could have so naive as to expect “a white, B cup, decorative lace trim bra” in five minutes to change their destiny?

Also called the “Dress for success” books, there are no fewer than a dozen models, most notably to the number published in 1975, that this, the version written by the John Molloy. This guidance was pretty avant-garde books, enjoys popular support in those days, but on the formation of 80 Europe and the United States “strong appearance of” far-reaching concept of dressing. Although, some of which now seems to have become obsolete with the old almanac, but it passed a key point, “appropriately dressed more successful” in the moment seems to continue in force, especially in preventing the panic by the financial tsunami Today, even more so.

Capable? Must be wearing!

In writing “Dress for success” before, John Molloy has spent three months, one by one manager to call 142 and ask them caught within a week pictures of all of its staff. He put those photos into three categories of employees: In order to achieve success in a big bother to dress the person; well-dressed people; there are those dressed in very bad or inappropriate people. Then, ask these managers to their employees into these three categories: successful or potentially successful; still have a chance of success; there are never successful.

Finally this “game” to convey something like this: to be placed in the wearer good chance of success is the category most people who wear level 1.5 times, if the wearer with those bad compared to the number is even more amazing Surprisingly, up 4 times. Although John Molloy said after the event, these data because of different survey techniques are still not accurate, but the study conducted 30 years ago with a similar survey was not significantly different. Clearly, the majority of working women because of wear caused by the failure of the cause, although they are not aware of this “butterfly effect.”

In fact, a well-known business executives have privately revealed tone: I never let a woman enter into my slovenly management. And even as scientists work environment is relatively isolated so professional, wearing on their future career will have a subtle influence. Although, in addition to their colleagues and bosses, these women almost never come into contact with any person, nor how many people will pay attention to them. Among them most of people believe that the quality of their work and performance is the most important thing. But the fact sought to fundamentally deny this false self-planning. Those who wear the look professional and not just a willing female researchers behind the scenes, into the upper often they are equally likely to have a talented sisters head twice. Another interesting phenomenon is that, as a manager or senior women in the majority of people are very concerned about his casual image. So they dress in the choice of Friday than on any other day when the dress is more concerned about.

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Old-fashioned girl fashion female transfiguration

From “Sex and the City” and jump up red, we have noticed, our hearts are the most typical representatives of a strong woman, such as lawyers, writers, and not only just learned how to win in a lawsuit, or the like in the word on how these ideas, they also know how to use a pair of Christian Louboutine to seem more powerful. Remember the scene it? When Miranda was promoted to law firms in the United States one of the shareholders, she said nothing, the body set of sharp tailoring of Giorgio Armani has announced her silent pride and joy of success was. Followed by two episodes, “Lipstick Forest” and “help women” is to further the image of the large modern women played a large turnout. Female president of a large group, no longer impatient to Chanel liberated to “private use” mop-up, they can also be wearing Fendi fur vest, Dolce & Gabbana leather Ji Xiqun, Prada turtleneck sweater, Jimmy Choo heels, over the body three kinds of color of some dress. Although, this description is to the real life, this is really over, but you can deeply feel the success of changes in female dress – charming and interesting, it can serve appropriately.

If we say that the film, TV fiction out of sight and not enough to convince people to believe this is the real world the truth. Well, you could make real life hunters in their own experiences.

Vivid example of the challenges dogma dressing

To 2008 “Vanity Fair” magazine’s annual best-dressed women out, for example, the star of the entertainment to the share accounted for almost few. Estee Lauder’s vice president of Evelyn? Lauder the list, before she almost year round, “presence” in this list, although she certainly did not board the Paris Hilton gossip magazines more often, but “Vanity Fair” gives this assessment: Compared to those, or exaggerated or decadent star trend, so elegant and dignified dress more practical to wait for success for women by their example, and not the upper class for the production of those unrealistic dreams. The same list was also on board, French First Lady Carla Bruni. Obviously, that’s impressive pieces of violet dress and gray duffle suits, so that the former supermodel has been completely new look, perhaps they are as Carla Bruni From a vase-like role of a go down into history under the Jacqueline. Kennedy left the door open. Another woman on the cusp can not but mention – Michelle. Obama. It is said that Obama has not sworn in, has been rushed to the bulk of the fashion brand in front of you want to provide free clothing sponsor. Not already been called because a dress model? Unusual is that she is not the mercy of the puppet of any stylists have their own clothes to wear, can last hundreds of million of brand-name goods and cheap clothes mix and match pieces of recycling, both noble and charming performance was also revealed by approachable side, no wonder people do not find fault with her as Obama’s an “accessory” ignore it. That due to clever and refracted light must have been what can not be blocked. This is another successful, who knows how many people are obsessed because Michelle, turned to trust Obama cast a vote?

Strong woman fell into the fashion future stroke

Though, already the prophet to “dress” and “success” linked to, but if a few years back, we head to equate the image with a strong woman’s remains a “boring” and “conservative stereotypes.” Fortunately, today this way of thinking finally be “rehabilitated” in a trend.

“Big girl” waiting for rampant fashion

At one time, only Mr. Giorgio Armani stubbornly persisted for the “big girl” service. “Now people no longer post-recession period of 80 years, know how to appreciate the attention dedicated to mature, and elegant ladies.” A fashion magazine editor says with exasperation. A new generation of young people to challenge the traditional aesthetic pride, enjoy skinny as firewood, the It Girl who fall into that Hollywood like crazy desire. For this reason, almost every quarter of the T stage, rock under the city’s street style and scope to be sought after children are always enduring. Until this season, people began to gradually wake up, was thrown into the corner of the “elite elegance.” Martine Magiela first big shoulder pads from the 80’s skyscraper office “look” back. Then, Balenciaga, Alexander McQueen, Givenchy or Yves Saint Laurent, or by their broad shoulders and slim the perfect ratio of waist to simple carving on the body. Or packaged with 80s minimalism create a tailored combination of successful women Stern. This image of a successful women’s wear, using “first lady” and the sudden emergence of female politicians of good taste once again return to spotlight them. But depth in the formation of this chemical reaction, perhaps, the economic situation in the recession is also one of the catalysts. Depression keeps people awake, pay homage to the time for successful women may soon be back.

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January 20, 2007, Hillary – Clinton announced on his website will run the 2008 U.S. presidential election. Lawyer, she has always preferred dark dress on orthodox. A presidential candidate, Hillary spent heavily to hire professional image designer, change the style for themselves. Period of no longer First Lady Hillary, she began a bold challenge to Chromic, hair colors dyed golden yellow, very well against the background color itself. Elegance and style make it able to become a political star of considerable charm to attract a lot of supporters.

* The president’s national security adviser, Ms. Rice’s style is very tough. By her staff played her a “warrior princess” nickname. Served as secretary of state, Condoleezza Rice intends to gradually dilute the “militant” image. Her emphasis on image and quality also in the clothing area were Americans relish. Rice Exercise every day to keep fit. Her office said that two mirrors are placed to look at her from both directions around the propriety of their dress. She was wearing a long coat with high collar and black boots parade of U.S. military bases in Germany; also been wearing a bold red dress at a conservative Washington style dinner, are transferred to his brother’s wife. This is also conducive to the establishment in the world for their political awareness, better carry out diplomatic work.

The face of the retail third quarter of 2009 economic forecast unbearable, Milan men’s show week 09 Qiudong Kuan designers to choose the pitch dark Chen boring fall and winter clothes and color styles to commemorate this difficult time. Raf Simons for Jil Sander designer inherits the so-called “capture the shape” – rounded shoulders and turtleneck and hourglass-shaped suit, looks like a chair. Even does not usually follow the trend of Miuccia Prada is also difficult to violate this trend. Their new men’s a bit of the last century 80’s style comme des Garcons Series: leather belt beam leg pants, collarless tunic and tack decoration, much like the “Matrix” in that “the time of the funeral dress . ”

The Gareth Pugh from London designers to model more tightly wrapped in black tights, black with metallic gray and black and white long leather coat and suit, with black samurai style evening of January 25 for the period 4 days of the Paris men’s week come to an end.

2009, out of T-Taiwan war

Compared to men with rivet boots and diamond lattice women bag, in Milan and Paris Fashion Week show out of a new market is becoming more popular fashion trend. Wall Street’s financial tsunami last year coincided with the year’s second quarter, Fashion Week has played in the month 9,10. Many big names in time for the announcement before the end of Fashion Week “will be out after the men’s Fashion Week”, held a big make the popular “Farewell Show.” Valantino already announced that they will not be in Milan and Paris men’s week held during the conference, to be displayed under the appointment. This initiative will undoubtedly save them a significant cost. Subsequently, the Milan Fashion Week One of the most important Italian brand Marni Men also announced that it would not be men of Milan fashion week in release.

Followed by the Paris men’s week at the Paris Haute Couture Week Women are from 4 days to 3 days. The reason is obvious: despite the big Chanel and Dior are not depressed economic situation because of Fashion Week shows left field, others quite worried about designers and brands have not been enrolled in this known as “the most luxurious fashion week” . Federation of French clothing industry data tells us that “in the just-concluded during the couture week, the brand shows in activities organized by the screening of 27 last year to 23 screenings.”

This trend is more prevalent in New York. Crowded during Fashion Week in previous years, the main show field – Bryant Park, Manhattan, will be the big tent and the luxury shops on Madison Avenue as deserted. New York fashion week, following one of the important designer Vera Wang announced that it will not Bryant Park press conference after the famous American women’s designer Betsey Johnson and Carmen Marc Valvo has also decided not to tent in the press conference.

“Small conference intimacy is more appropriate at this time.” Vera Wang held in the flagship store more than 100 small-scale conference, would like to use this to replace the past she used to scale conference, held in 900. In an interview she said, “I do not want to seem anything happening in the world and none of my business, I can not just limited to the fashion world.”

From the conference to catch up in time ordering

Fashion Institute of France in November last year released a study shows that the financial crisis will affect the 2009 European clothing, the Europeans in the cost of clothing will continue to decline. Expected from August 2008 to August 2009, the European apparel industry sales will decline 2.5 percentage points overall. This dismal situation of consumption, so that has been “saving face” brand of clothing had to avoid costly conference, which will be devoted passion can drive sales in the ordering.

First, news broke that Fendi, Milan Fashion Week, they gave up on the conference, orders will be held instead. Specializes in designing bridal and women’s clothing designer Monique Lhuillier and the United States, Naeem Khan has decided to withdraw the recent New York Fashion Week runways, instead of burn to the conference exhibition. Fashion Week, the conference usually for six months from the goods listed are a lot of time, its main task is to release a new design and fashion style. The order will be will be held later in the order of items at the show will be more more careful, because it focused mainly on cooperation and will have started cooperation buyers. Clearly, China and the United States and abandon the influential conference, and to a more economic realities of the order will be behind the ring is a benefit of the economic accounts.

“Fortunately, with the economic crisis of 1929 compared to today’s world has more wealth – in China, India, Arabia and Russia. When the crisis over, Europe would become the good old world, new world Representatives will be India, China and the Gulf states. “Chanel fashion leader in the Kingdom, Paris, Karl Lagerfeld fashion industry Caesar predicted a” modest new era “is coming.

March, at the China International Garment Fair CHIC scene, the fashion clothing brand from UK CC & DD heavyweight launched the “International parity fashion,” CHIC become the focus of attention.

China Fashion Designers Association Deputy Secretary-General Huang Ping from the perspective of the market that China is the homogenization of discount leisure products tend to narrow the audience and fashion products, such embarrassing situation a long time. Difficult to find affordable fashion shows the market opportunity, especially in the largest economy is now the background, parity bound fashion trend intensified in China.

Innovation: fashion positioning, cheap sales

Hang in a beautiful showcase of fashion always looks beautiful, but easily the high price of thousands of people looking up. However, with ZARA, H & M, C & A meteoric rise, they are priced fairly good results achieved in the field of fashion, so that “fashion is not cheap, cheap non-fashion” statement of the past. The data show, ZARA store in Shanghai, one day sales of up to 80 million, or 80 days of Chinese clothing brand sales combined.

Lang appears in the Economist, clothing brands can simply be divided into two kinds, LV, GUCCI and other top luxury brands, their core asset is a brand; One is the GAP, Baleno leisure brands such as parity They are characterized by running capacity. International parity giant ZARA and H & M in between creates a strange mix and match, the brand image they are closer to the former, the economic model and the latter has the same access to the economy of scale.

In the field of affordable fashion, “cheap” and “fashion” is quickly occupied the market of the two core elements. As a “cheap fashion” advocate, CC & DD is more popular fashion, in the “fashion so close to” brand philosophy, with “high-end design, fashion fabric, the price close to the people” in the field of Chinese women create a ” Fashion orientation, cheap sale “in the new model, as CC & DD win the killer of Chinese women’s market. “Spend several hundred dollars, you can enjoy such as Chanel, Armani’s international big-name fashion.” CC & DD, general manager of China from the Dongping that this is the external expression of affordable fashion, affordable fashion is the rapid rise of the core competitiveness.

Precision: enclosure white-collar workers to occupy the mainstream

Biting off more than perfection, is a common problem with many of the domestic apparel brand. Regardless of the suitability of its products, brand development, diversification of blindly simply the style of development objectives as a result, the development in the future, all without the brand into different product features, large audiences without accurate brand development bottleneck. Thus lead to excessive flow in the current product, but lack the brand’s own design culture, will lead to further effective communication with consumer groups and many other issues.

According to CC & DD Deputy Deng Zuyong brand introduced since 2006 by the Shanghai • Lookout Mountain has been introduced to China, CC & DD from the start made it clear that in the mass based on the positioning market segmentation. Young white-collar is a die-hard followers of fashion, despite their limited economic power, but has advanced consumer awareness of fashion, is fanatical “fashion icon.” To this end, CC & DD seize the mainstream fashion consumer groups – young professionals, a clear delineation of the core consumer group of 20 to 30-year-old white-collar intellectual, providing them with career, business travel, leisure, entertainment, parties and other scenes of the dress full of life needs.

CC & DD in simple fashion style of products, matching the store space, targeted dissemination of culture, precise operation of brands, lower fashion, fashion’s “worth”, return to the civilian population. So fully to ensure that the CC & DD will always have both PFP and quality, changes in the values of female fashion, so many enthusiastic fashion, they can not fully be met to find women can enjoy a “squandering” the reason
Flexible: the market, high penetration of high station

Unlike ZARA, H & M and other brands as many styles, many audience groups span popular ideas, the young white women as a core consumer group of the CC & DD, and did not follow the ZARA, H & M’s through the supermarkets to sell, the formation of large-scale, cluster of market model, the implementation of partial surface, partial volume on the horizontal strategy.

But with one of the top ten planning Anjie Zhi Yang, strategic partnership planning agencies, with industry leading strategic marketing consultancy segment of the market positioning, in the extension and improvement of the patterns, CC & DD for flexibility to take specific audiences, in-depth development of the longitudinal mode. In the bustling major cities have landmark flagship store, the high stations; in the same time take the first-line market, the development of second and third tier markets. Can go shopping, but also going from shop. Can go shopping street, the community can go shop, so that high permeability. Through supportive policies, focusing on market depth marketing strategy to help the rapidly expanding distributor network, distribution channels quickly, start the market.

CC & DD, general manager of China, Tung Ping pointed out by the CC & DD channel mode: more focused, more in-depth number.

Currently, the international financial crisis, China’s export trade in a substantial downturn, there is 5.7% growth in the textile industry. Some experts predict that China’s textile and garment industry would be out of the first runner financial crisis is the industry’s most competitive advantage. Perhaps certain advantages both in the opportune parity fashion, to become a pioneer in the garment industry breakthrough.

Chanel 5 ° perfume from the Audrey Tautou new ads perform large has finally opened in May 5th a mystery. Film by the renowned director Jean – Pierre Jeunet (Jean-Pierre Jeunet) surgeon’s commercials, is following his actress Audrey “Amelie” and “A Very Long Engagement,” the third screen after the cooperation. “To cooperate again with Audrey, I am very happy!”, Pierre said, “I have and she said that we will screen the film trilogy, opportunities for cooperation.” Now, Chanel N ° 5 for the trilogy’s dream come true!

Large ad in interpretation of the love story took place in a corridor on the night train, immersed in thoughts of a young woman, hypnotic rhythm of the train sound of ecstasy. Measures body after a young man, no to extricate themselves in love with her scent, her neck line, she’s unique atmosphere … the night, N ° 5 of the atmosphere and leads the young man came to the strange woman’s car, the reliance both sides of the same door, two in the same breath waiting for … … the train frequency of arrival, her eyes searching out looking less than his shadow. They lost each other, although the fate like a game, N ° 5 of the charm after all, could not resist. He eventually found her, she almost had to give up in time … Then, a brilliant double C Chanel logo as magically appeared. As if the clock stopped turning, N ° 5 closely tie the fate of two people.

Trace the history of fashion has been to before World War II, Paris and Paris fashion is still the only world fashion trend indicators

Lead: This is a big proposition, a cross-section can be easily assembled into a book or written professional papers. Former “Extra” fashion editor Kenneth Lai Wai Hong Kong Swatow published her second book fashion diary “fashion moments 1987-2007″, Wyman Wong writes in the foreword: “always thought she and I often write fashion columns of people are misunderstanding was. I think we have been doing, in fact about life. “fashion is life, from the urban culture, it becomes a meaningless word.

Trace the history of fashion has been to before World War II, Paris and Paris fashion is still unique as the world’s fashion trendsetter. Rich girl who purchase new clothes every year to Paris two seasons, the demeanor were all in Paris with artificial flavor, they led the early Select Shop (gift shop) of the rise, that is, then, is today’s luxury pilgrimage to Bali Meng Field Boulevard to form.

In the early twentieth century, urban life in the old and the new power struggle in the new screen showing an American scholar once said: the world economy, culture, ideology, unprecedented changes are taking place, new production methods and a new life rhythm brought revolution in all fields. Cities in great strides. This period marks a significant: is the clothing style on the ups and downs, it also marks the old and the new world of contradictions and conflicts, such kind of blend of many artistic elements and romantic style Boret (Paul Poiret) style and extreme irrational, inward-looking low-key The Coco Chanel alternate between the modern style. In 1913, Coco Chanel to the coastal resort south of France opened its first boutique Douville, the local ladies continued to Boret-style panache, dress, and their high standard of extravagant costumes to show off her husband’s position. In fact, when social life has changed, women are no longer a man’s “flower vase”, they also bear the social responsibility of citizens, Boret large Procrastination fashionable style, not only appropriate for more social activities. So, Chanel designed knitted sweater, she always dressed in such a local sweater, accompanied by a simple kilt, riding a walk through the streets, her goal is to “get the women from head to toe out of affectation, and create a young image. ”

By the 1920s, the trend of more women’s wear in Paris from the traditional restraints, a new round of revolution and suddenly long-neglected short skirt, waist fluctuated, uncertain, the most typical example is the backdrop of the rise of the Hollywood film industry, when shot high waist skirts that trail along the trend, to the film fixing the time, has become the low-waist skirt in the world. Film not released out of date, thousands of feet of film on this because of obsolete scrap, the film cost under control and suffered heavy losses.

Reconstruction after World War II era, many designers in the mouth, which is defined as the fashion design of the “golden age.” At that time, Europe has experienced two devastating world wars, people from the huge destructive power out of the war, people living in the city to restore order in life, the heart of beauty for many years suppressed instincts broke out. Especially France, from 1945 France experienced a “glorious 30 years of” development, economic prosperity and growth has been unprecedented, advocating affluent fashion, setting off a fashion, “New Wave”, some critics say that this the real “French Revolution.”

At this stage, the liberation of women thought the influx of the workforce, family run for office, Ready-to-Wear clothing that is bought or fashion, than the gorgeous but cumbersome Haute Couture tailored to better meet the needs of the times, therefore, U.S. fashion industry seize opportunities of the times, began to rise. Claire McCardell (Robert Turk brand successors) accurately to a set of seamless Flashlight skirt Monastic Dress only in the design of rope around his waist, laying a simple fluent in American style, after the Oscar de la Renta, Calvin Klein , Ralph Lauren, etc. and this was a convert, since then, several centers began to fashion the same time the diversification of the times there, but also for the future implementation of new design and new design features for the largest foundation in New York Fashion Week.

In fact, according to fashion changes in wind direction in addition to the changes of life outside the city, largely thanks to an accurate grasp of the times that the designers and environmental changes, many people do not understand how clothing designers to change the city and live, including people’s lives. In addition throughout the 20’s until the 70’s Coco Chanel, the world’s women must thank the two men: one is the Dior, he let a woman out of the rubble from the war years, they can go back skirt in re-picking from the elegant living; the other is Eve? Saint-Laurent, he put a woman from the liberation of the patriarchal society, so that women can wear pants onto social arena, for a woman to self, it was concluded that death had just the design of the master for the contribution to the world: if the past 50 years, all created by deleting all the fashion, leaving Saint-Laurent, then you can clearly see the late 20th century society, culture, livelihood, women’s development.

Removed in the 1920s, today, from time to time turned out to be designers, “retro” classic era also included the last century 60’s. Pop art, rock music popular in the 60’s was the beginning of urban life and reveal the real personality of the era of independence, young people have their own fashion, mini dress, A (Mini Style), handsome boy modeling (Boyish Look), star head, abstract, geometric, colorful graffiti art Pop (Pop Art) star picture and the abstract geometry, that’s the impression that magic with the hippie, sweet and liberation, decadence and freedom. That is the least lonely fashion era, the extreme prevalence of social life also brought another popular style of the opposite – Jet Set. Valgus, short hair, style concise but well-set fabric skirt, huge flies, dark glasses, the last century 60’s, when Jacqueline Kennedy, so elegant and leisurely from the private plane, she was meticulous, “the First Lady “Image is summarized as Jet Set Style magazine, and began to slowly brewing in the United States into a trend that this kind of luxury travel for the purpose of social leisure style, is shaping as the Jet Set style.

City looks monotonous, indifferent, seemingly popular line has been swallowed and the gray blocks of life in which people use to fill a little bit of desire and rich cities and the life, fashion followed the rise, people and provides for different occasions and different dress, fashion, the difference be extended to people without any personality from the world of rescue. Evolution of urban population in a few thousand years ago, people used to ask “how to dress?” This inquiry into the relationship between man and fashion forward to the aesthetic depth. Eventually able to understand the important thing is not beautiful, but decent. Or, in person, clothing, urban background and the time between the four to find the most appropriate aesthetic fulcrum.

With the weather getting hotter and hotter, women are increasingly wearing thin, time, dress accessories become the focus of the season, silhouetted against the collar, wrist, ankle skin shine. In this gorgeous fashion season, the accessories of course, echoes the season bright colors and rich flower fashion trends, especially necklaces, colorful combination of bright colors, or flowers into the inspiration, were full of spring and summer of fun.

10 field season show featured the most representative of “In the Mood” necklace, bright colors in the rendering, the enlivened and light seasonal outlook blossoming in collar.

Anna Sui true that thanks to all the women will forever be the sweet dream, those bright colors and lovely designs are always touched a nerve root soft. 2009 spring and summer, Anna Sui style collar with a series of ethnic-style necklace design, beading is a lovely pink color standard style, combined with colored butterfly pendant embellishment moment flying up the mood of spring.

Bottega Veneta this retro-style necklace, precious stone of the chassis form the shape of flowers, and each one has a fine gem of the base are carved. The orange line gems, Love in the best sustenance is retro, brisk enough, with different shades of color, then bring the visual level of scattered.
Burberry necklace flower season is very high profile, but the editors prefer this large and small, square piece of leather necklace consisting of large size. Dark red crocodile striae, no lack of lively and luxurious texture, the size of large absolute eye-catching. Used with simple style and color of clothing, fashion index soaring moment.

Chanel necklace to see this place the Buddha into a blooming garden, the color is full of fresh breath of spring light, while the size of the different patterns of flowers enriches the visual enjoyment. A closer look with a magnifying glass feature did pretty fine details, you will find hidden among the double C Chanel logo and the ubiquitous Ms. lucky pearls, and classic Chanel style with colorful flowers blooming fresh young vitality.
Gucci necklace exudes this natural deep breath, deep blue color as deep as the sea charming, and decorations on the mica, natural original texture pattern brings. Different color and shape of the decorative piece to a small gold ring necklace, also dotted with Brilliant gold beads, as if the next bit of sunlight scattered across the sea. Rushing toward the sea and the natural atmosphere, who can resist this summer then?

Rose Red is too eye-catching, Lanvin makes this necklace is also difficult to pay attention. Victoria Palace retro style design, with a combination of plastic material, is itself a humorous.

Changes in the woman’s hair, hair accessories is a very important part. Recommended today comes from CHANEL “Paris – Moscow” series of a high-level hand-Square gem bow hair clips, Fangzuan mounted bow shape, enough to make love beautiful women love the fantasy.

Continuation of the complex of Russia, Ms. Chanel, this bow is full of hairpin her favorite Russian aristocratic “Slavic” charm, rich and beautiful and full of festive atmosphere shine. The Karl Lagerfeld to this hairpin ingenuity to decorate the hair crown front, extension to open on both sides pearls gemstones decorative chain, Huamei Gui gas.

Of course, this Byzantine-style usage is too dramatic for everyday, hairpin itself has enough shine, just simple decoration in the hair side of a beautiful princess can be decorated the effect of the wind.

Today’s luxury brands play the visual brand, not only in print ads on the athletic field, even the so-called new competitive film and television work hot spot, the art video more dynamic reflecting the brand’s cultural heritage. Recently both the commercial designer is Karl Lagerfeld masters will not give up any opportunity to show their, now at Chanel brand site can see that he was wearing a Chanel Haute Couture ballet costume ballet dancer British senior Elena Glurdjidze shot three minutes of dynamic video.

This tailor-made for the Glurdjidze spent more than 2,500 pieces of clothing feather, three craftsmen spent nearly 100 hours to complete, she will be in June at the London Theater wear. In the last century Russian culture and the ballet is undoubtedly the result of collision of French culture, while Karl Lagerfeld has recently run frequently between Paris and Moscow.

Beach style does not emphasize “less is more”, the contrary, the beautiful and eye-catching swimsuit, the beach needs to be visible Zhang Yang on a number of other accessories to the essence of a pile of really trendy. Colorful bikini, large jewelry, hit color, metallic heels, perspective top, sun hat … … With these words is the sharp eyes of modern fashion beach girl fans.

Summer came, one of the biggest good news than have the chance to dress up the streets of a modern poolside girl. But if hastily that the pool and the beach is only a bikini or swimsuit modeling the effort it is wrong, this model does not emphasize “lessis more”, the opposite, in addition to a nice swimsuit eye-catching addition to the beach Zhang Yang will need to be conspicuous jewelry piled up a lot of other really smart to the essence. Colorful bikini, large jewelry, hit color, metallic heels, perspective top, sun hat … … With these words is the sharp eyes of modern fashion beach girl fans.

Swimwear and bikini

Bathing suits and beach of course, the protagonist of the pool, below a certain extent it is all they can there form the basis of sense to speak of. The style, the modern bikini sense of plasticity than the Siamese or retro split swimsuit improves, not to mention sexy, black and gold colors and animal patterns shape the three most sense when you can watch selected large metal buckles or decorative object models. Saturated colors are of course very popular, they usually have the effect of surprise you in a crowded pool crowd were recognized, of course, the color is more suitable for this type of honey-color skin girls. Fluorescent colors are hot this year, and graffiti shall, as a high degree of popular identification of goods is also worth trying.
Of course, the Siamese-style swimsuit has it choose the easy way out of the office, while dramatic in the retro scene where, it is simply necessary props. Bright contrasting background color of the dots and stripes are the most vulnerable and most easily found wearing nice, Michael Kors of the runway because of the thickness of the moderate stripe swimsuit has become a particularly holiday feeling. After wearing them to add a touch of a velvet feel red lips, you become old-fashioned Hollywood movie scene where a member of.

Jewelry and sunglasses

Although a large jewelry popular until the last two quarters, but none of them have never left the pool the shape of the list of necessary props. Large series of metal necklaces and bracelets is indeed a necessity, and the belly of the sea turtle ring long necklace though not as metal as eye-catching colors, it is to increase the wealth of practical sense, paragraph, and from wearing point of view, it is much lighter than metal style to. Branch length and shoulder-shaped earrings and ring-shaped earrings are the easiest to achieve a sense of a single holiday goods, metal or plastic materials can, of course, the bigger the better size. Bracelets can be stacked with worn, but the number should refer to the length of the wearer’s forearm to consider, not long forearm girl please within their means. A large number of small gold bracelet necklace with the same texture and will look great, resin or plastic bracelet to wear two or three together, in order to close the main color with contrast color to use caution. National tribal air is hot this season, so wooden leopard, zebra pattern can also be used with a plain jacket or bikini wear.

The new season, many fashionable sunglasses, color are very flattering, and some colorful style may very well only on the beach or pool party and dressed to match, multi color and black-gold color is hot section, Linda Farrow and Ray-Ban black box with gold invariably appeared Frame, Louis Vuitton’s fluorescent orange and purple unique and innovative. Brown lens seems to be another season favorite, Tom Ford famous advertising section thin white box with a light brown to dark glasses lens, retro and pretty, Chanel has the same effect of light gray lens style, with matching white frames also seem unique. In addition, the size of sunglasses are no longer as big as the previous quarter was scary, and most of them return to the past, the conventional size, so to sunglasses will not result in the entire upper part of the play the most robbed.

Jacket or other clothing

Beach style in a dress more than just bathing suits, jackets and other clothing to block the beaded also be prepared, without which no fashionable beachwear sense at all, not to mention the party, in the pool, and these clothes even more than bathing suits more important. Bright colors on the beach is never too much, except bikini and swimwear in addition, those jacket, sarong, dress also can choose the net full of pure color sense, such as orange quarter lantern sleeves embroidered dress, Michaenl Kors large red orange light wide-sleeved silk jacket and Akris piece wide leg pants, all you can wear to the beach and pool parties in the common section. But if the bright jacket with wear and bathing suits, we should pay attention to color in with a staggered time, generally in the gorgeous neckline revealing bikini black or white is the safest harness worn, and if an appropriate combination of two Chromic, it would be one plus one is greater than the effect of the two.

Of course, white and black is the color of one of the best beaches, big black round neck long T-shirt, white linen knee-length coat is the most classic sense of style in the sand to create a single product, ADAM’s show has a strapless two-field color V-neck T-shirt + white short skirts worn is also very good-looking, wearing a white hat like a French movie, after the girl in the beach resort of style, rich styling and did not seem contrived sense. White stripes, black dots are extremely useful coat colors, as long as they appear, holiday feeling clear enough.

Finally, beachwear and pool parties should be careful style dress too much and not too much jewelry to wear the number, please try uniform color. What is “suspected of being pornographic,” Beach Baby dress, you just look at Bai Ling’s party pictures will understand. Translucent chiffon can not wear cheap, if it is fluorescent green, and brilliant pink even more restricted area! Perspective as far as possible to pure color dress mainly in the pool shape, after all, our demand is sexy and does not need to Pornographic.

In this year’s 12th Shanghai International Film Festival opening ceremony, Zhou Xun dressed CHANEL 07/08 autumn and winter high-level set uniform series of pink ribbon mini dress on the red carpet on Jiaoqiao Keren, add much color for her, is also to CHANEL jewelry from high-level “Cometes comet” series, diamond star earrings and bracelets streamline the comet will be more elegant and pretty she set off.
“Comet” series is the most classic CHANEL fine jewelry, one of the most important design. Comet symbol of beauty, Smart, and eternal. CHANEL irregular five-pointed star is a star feature. Ms. Chanel chose “comet” as she was in Paris in 1932, the first high-level jewelry series theme.

CHANEL fine jewelry Cometes comet bracelet RMB 599,000
CHANEL fine jewelry Cometes Comet Earrings RMB 112,000

Zhou Xun wear jewelry CHANEL Comet Series High shine Shanghai International Film Festival Opening Ceremony